Whether you run a small home business, are self-employed, or run a large company, you will have some understanding of the importance of marketing. It can have a huge impact on your income and how successful your business is. Get it wrong and you could be left with no business. Get it right and you … [Read more...]
Things To Know About Marketing to Millennial Mums
There used to be a time when most articles we see about online selling is about how best to capture the Millennial market. They are the biggest spending group, most of which are already in the workforce. But a lot of brands are suddenly shifting their attention to the Gen Zs, a much younger group … [Read more...]
Celebrating 15 Years of ‘EVE’olution
On the 8th of March 2003, on International Women's Day, my first baby was born. No, I am not talking about Big Sis. I launched my first ever online women's magazine - Dot Com Women. I had no clue at that time that this venture would give me my identity and define who and what I am, in the eyes of … [Read more...]